About our day
Last week I attended Sainsbury’s Christmas press day showcasing their Autumn/Winter range for 2016. From the second we walked in I knew I wasn’t going to want to leave! I’ve been a huge fan of Sainsbury’s every since I started shopping there instead of Tesco. I felt it was better value for money and I’d always have to have a nose at their homeware and children’s clothing because it’s exactly to my personal taste. So when I was asked if I wanted to attend their Christmas press show at Somerset House, well of course I said yes! We had a brilliant afternoon, spoke to some lovely creatives, met Gok Wan, ate some absolutely delicious food and mentally re-designed my whole apartment ready for the Autumn and winter seasons.
My favourite collections
I’ve always been a fan of the mustard yellow and grey tones. It’s something that come autumn I tend to really relish in. I love the warmth and cosiness of it all as the warmer evenings start drawing to an end. Sainsbury’s Harvest Home range is inspired by the British Countryside in autumn and features original woodland patterns from the Sainsbury’s design studio across textiles, hand carved wood accessories and sponge printed tableware. The wooden harvest home accessories have been hand crafted in India from mango wood! The Harvest home print is a design created by Junior designer, Abigail Clarson. She sketched and planned the pattern followed by carving it in lino before making the final print with a roller and ink. This was definitely one of my favourite ranges from the Sainsbury’s A/W 16 collection. Take a look at the photos below, I’m sure you’ll be able to spot Harvest home without a second glance!
Another huge favourite of mine was the Cookshop collection. What caught my eye about this collection (see photos below) was the copper and blue paired together to create a vintage but modern look to suit any kitchen. This collection continues to grow with all the essentials you need to cook, serve and dine in style. Sainsbury’s sustainably sourced wooden boards are available in new shapes and designs along with new copper finished utensils, saucepans and kitchen accessories. The Cookshop range was created by tabletop designer, Laura Cartner. She is a huge fan of vintage and retro homeware and that comes across in her designs. The Blue Daisy range is all hand sponged. Each piece is produced in Portugal by a team of skilled painters, bringing an authentic look to the kitchen and table!
I am SO excited for the food. It was hard to not taste literally everything. My absolute favourite of the afternoon was the Taste the Difference Pigs in Blankets in Yorkshires with Ale & Shallot Gravy. I could have devoured many of these, though they were a little messy so it didn’t seem appropriate to wander around an event like this with worrying that I had gravy around my face! But I will definitely be purchasing these along with pretty much ALL the other tasters! The quality of Sainsbury’s Taste the Difference range is impeccable.
Susi Richards, Head of Product Development at Sainsbury’s says, “We know our customers want to really impress during this special time and so alongside our Sainsbury’s development chefs, we spend a lot of time looking at the latest food trends emerging from across the world – be it from restaurants, street food or social media – to create some stand-out ‘talking pieces’, such as our truffled mac’n’cheese bites and luxurious lobster & king prawn brioche rolls.”
I had a brilliant afternoon and cannot wait for the Autumn/Winter ’16 seasonal range from Sainsbury’s.